Best Free Ways to Share Your Product Catalog Online
If customers keep asking what you sell and how much it costs, you need one place to send them. There are several free or low-cost ways to share a product catalog online, and each suits a different kind of seller. This guide compares the most common options so you can pick the right one for how you sell.
1. WhatsApp Business catalog
Best for: sellers whose customers almost all message them on WhatsApp.
The catalog is free and built into the WhatsApp Business app, and customers can browse without leaving a chat. It is designed to be viewed inside WhatsApp, so it is less convenient for people who find you on Instagram, TikTok, or Google.
2. Instagram posts, highlights, and shopping features
Best for: brands that already have an engaged Instagram following.
Posts and highlights show products well, but prices and options get scattered across captions and stories. Customers often still have to message you to ask what is available and how much it costs.
3. Link-in-bio pages
Best for: creators who need to point followers to several different places.
A link-in-bio page is mainly a list of links. It can send people to your products, but it does not by itself give you a browsable catalog with prices, categories, and product options.
4. PDF catalogs
Best for: fixed product ranges that rarely change, such as wholesale price lists.
PDFs are easy to make, but every price change means a new file, and old copies keep circulating in chats. Large PDFs are also slow to open on mobile data, and they cannot be searched on Google.
5. A full online store
Best for: businesses ready to take payments and manage checkout, shipping, and stock online.
Online store platforms are powerful, but they usually involve monthly fees, payment setup, and more time to build and maintain. Many small sellers who close orders in chat do not need all of that on day one.
6. A catalog link with MyKatalog
Best for: sellers who close orders on WhatsApp but want customers to browse first.
MyKatalog gives you a catalog website at one link, with photos, prices, categories, and product options such as sizes or colours. Customers tap Order, and the message arrives on WhatsApp with the product already written. Your dashboard shows which products get the most views.
MyKatalog is free for up to 5 products. Pro adds unlimited products, your logo, and social links for $3 a month.
How to choose
If customers already find you inside WhatsApp, start with the WhatsApp Business catalog. If you want one link that works everywhere, including Instagram, TikTok, and Google, use a catalog link. If you need online payments and shipping, consider a full online store.
Many sellers combine options: a catalog link in their bio and status, the WhatsApp catalog inside chats, and a store later when they are ready for online checkout.
Key takeaways
The WhatsApp Business catalog suits sellers who sell almost entirely inside WhatsApp.
PDFs and captions go out of date quickly and are hard for customers to search.
Full online stores suit businesses ready for online payments and shipping.
A catalog link like MyKatalog works everywhere and sends orders to WhatsApp.
Common questions
What is the easiest free way to share my products online?
A catalog link is usually the quickest. With MyKatalog you add products once and share one link that opens in any browser, free for up to 5 products.
Should I use a PDF catalog or an online catalog?
An online catalog is easier to keep current. You update a price once instead of sending a new PDF, and customers always see the latest version.
Do I need an online store to sell online?
Not always. If you close orders by chat, a catalog link that sends orders to WhatsApp can be enough until you need online payments and shipping.
Related guides
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